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When the Indian government nationalized 245 insurance companies in a single day in 1956, critics called it economic overreach. Nearly...

When two brothers from Bangalore decided to challenge India's expensive stockbroking industry in 2010, few believed they could compete...

Picture this: A young lawyer in 1897 Bombay reads about rising crime rates and decides to quit law to manufacture locks. That decision...

Dunzo, once celebrated as a pioneer in India’s quick commerce revolution, is now facing turbulent times. Reports suggest founder Kabeer Biswas may step down as the company struggles with mounting financial challenges, delayed payments, and tough competition from rivals like Zepto and Blinkit. Once a symbol of hyperlocal innovation, Dunzo’s decline highlights the harsh realities of scaling in India’s fast-paced delivery market.

The Whole Truth Foods is redefining how we snack with transparency at its core. Their Almond Millet Cocoa and Peanut Millet Cocoa bars are crafted with simple, honest ingredients—nuts, dates, cocoa, and wholesome millets like ragi and bajra—without added sugar or hidden preservatives. More than just a snack, they reflect a movement toward clean, label-free eating where trust and taste go hand in hand.

Patanjali continues to dominate India’s FMCG scene with its unique blend of Ayurveda, affordability, and aggressive marketing. The brand’s striking billboards and herbal promise resonate with millions, making it a household name across urban and rural markets. In a competitive market flooded with global brands, Patanjali’s focus on indigenous roots and wellness-driven products keeps it ahead in India’s FMCG war.

Bombay Shaving Company’s Coffee Shaving Foam delivers a luxurious grooming experience with the invigorating aroma of coffee. Enriched with macadamia nut oil and olive oil, it provides deep nourishment while ensuring a smooth, irritation-free glide. Designed for the modern man who values quality and care, this premium shaving foam transforms daily grooming into an indulgent ritual.

Cult.fit is redefining the fitness game by stepping beyond metros and entering India’s Tier 2 cities. With a surge in health awareness post-pandemic, the brand is taking its signature energy offline—setting up fitness centers, forging local connections, and making wellness more accessible. This expansion is more than growth; it's a movement to democratize fitness. Cult.fit isn’t just chasing numbers; it’s building a healthier India, one city at a time.

Mamaearth turned a viral backlash into a brand reset. Criticized for influencer marketing and product transparency, the company responded with clarity, improved communication, and a renewed focus on authenticity—transforming criticism into a growth opportunity.

From speed to strategy, Zepto and Blinkit are reshaping how India shops. As competition heats up in the 10-minute delivery space, these two giants are racing to dominate your doorstep—one grocery bag at a time

In Bengaluru, Namma Yatri is redefining ride-hailing by putting drivers first. With no commission cuts and transparent fares, the open mobility platform offers a people powered alternative to Ola and Uber. Backed by ONDC and supported by auto unions, it's more than an app it’s a movement steering urban transport toward fairness, trust, and local empowerment.

boAt, India’s breakout audio brand, rose to fame under Aman Gupta’s sharp marketing strategy. By blending stylish design, youth-driven branding, and affordable pricing, boAt became more than a product it became a lifestyle. With campaigns that speak Gen Z’s language and products made for everyday hustle, boAt is now a cultural movement redefining sound, swag, and smart spending in India’s tech-savvy generation.

Zomato has redefined local logistics recently, as it sped up its 10-minute delivery model across major cities in India in 2025, creating...

Picture this: You pay your credit card bill, and instead of just getting a “thank you,” you unlock rewards, win free coffee, or snag...

Imagine building a global restaurant empire without owning a single storefront. Sounds impossible? That’s exactly what Rebel...

Imagine opening your banking app and feeling like it gets  you. No jargon. No hidden fees. Just smart nudges, clean design, and insights...

What if the next big thing in ride-hailing wasn’t about booking faster, but cleaner? Enter Blusmart, the all-electric cab service that’s...

When a chartered accountant walked away from his comfortable corner office at HDFC Bank to stand in muddy fields with farmers, everyone...

In a world full of fast fashion and fleeting trends, one brand is quietly building a loyal tribe by doing something refreshingly...

Picture this: it’s IPL season, your friends are glued to the TV, and someone yells, “That six just earned me 50 points!”  Welcome to the...