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Amit Akali chooses courage over fear, openly embracing his Parkinson’s journey. His story reflects resilience, honesty, and the power of owning challenges instead of being defined by them.

Despite earning degrees, many graduates struggle with communication skills college programs fail to address adequately. Surveyed...

The startup world has witnessed an unprecedented shift toward WhatsApp commerce, and the numbers reveal why this trend is impossible to...

Building your startup's user base doesn't require a massive advertising budget. Learning how to get first 100 users organically is not...

The battle for India's e-commerce market has taken an unexpected turn, with Meesho tier 3 cities strategy proving more effective than...

At Barefoot College in Rajasthan, rural women are turning sunlight into strength. By training as solar engineers, they bring light to their villages and power to their own futures.

Zepto’s new campaign turns heads with a bold billboard that reads “Own a plot of land in 10 minutes.” The ad cleverly extends the company’s promise of speed from groceries to the aspirational real estate space, sparking curiosity among viewers. With a minimal design, clear messaging, and powerful brand recall, this campaign positions Zepto as more than just a delivery app—it becomes a disruptor inspiring conversations about convenience and ambition.

Finding the right best books about freedom can completely reshape how you view personal liberty, societal structures, and individual...

India's startup ecosystem is on the brink of massive expansion, and 2025 seems poised to be a pivotal year for entrepreneurs and...

Most founders obsess over generating revenue from day one, but successful startups prioritize early users over immediate profits. This...

Sabyasachi has partnered with Tata CLiQ Luxury to launch a digital jewellery boutique, bringing his signature artistry to the online luxury space. The collection, featuring the iconic Bengal Tiger motif in 18-carat gold, celebrates Indian heritage with contemporary elegance. This collaboration redefines how fine jewellery is experienced, merging timeless design with the ease of luxury e-commerce.

Patanjali continues to dominate India’s FMCG scene with its unique blend of Ayurveda, affordability, and aggressive marketing. The brand’s striking billboards and herbal promise resonate with millions, making it a household name across urban and rural markets. In a competitive market flooded with global brands, Patanjali’s focus on indigenous roots and wellness-driven products keeps it ahead in India’s FMCG war.

When we started Unscripted Vani, our goal was big. We wanted to tell stories no one else was telling, spotlight voices often ignored, and...

What happens when your AI-generated contract becomes a legal nightmare worth lakhs in losses? For one entrepreneur, it nearly ended...

Shark Tank India S3 premiered with high expectations but struggled to capture the youth demographic that made earlier seasons viral...

Wipro’s Chandrika Soap has launched a striking outdoor campaign across Karnataka and Goa, bringing its “Double Ayurveda for Double Benefits” message to life. Featuring popular actress Keerthy Suresh, the visuals combine rich green and gold tones to highlight the brand’s heritage and Ayurvedic roots. The campaign blends tradition with modern appeal, aiming to connect with both loyal customers and a younger audience.

Richa Kar broke barriers by founding Zivame, an online lingerie platform that challenged India’s deep-rooted taboos around intimate wear. Despite skepticism and cultural resistance, she transformed the conversation around lingerie shopping, offering privacy, choice, and comfort to millions of women. Her journey is a testament to courage, vision, and the power of challenging societal norms.

The build in public movement is revolutionizing how Indian startups operate, moving away from secretive development toward radical...

The dramatic GoMechanic collapse sent shockwaves through India's startup ecosystem in early 2023. Once valued at over $285 million with...